Hi, I’m Helena

I work with teams to identify, understand and solve complex problems, together, and create helpful solutions for people.

Find me on LinkedIn

Featured Projects

Here are a couple projects I’ve worked on:

Access to online banking

Designing the user experience of login, activation and account security preferences.

Security & Usability

Small business banking

Simplifying the process to open a small business account digitally, so business owners’ can focus on their business.

Small business application

Periwinkle Branding

Rebranding the coolest flower shop in town!
One who supports local growers, makers and pollinators.

Periwinkle Flowers

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My Curiosities & Learnings

I am always working to improve my communication skills, and here is an opportunity to practice writing - why not?
I will focus on Business, Strategy and Design processes, research, and outcomes. These are subjects I have obsessed over for more than 15 years.

Featured

Aug 19, 2018

Experience mapping: Your catalyst for action

Aug 19, 2018

As the owner of a digital product, you may wonder where best to spend your team's efforts to reach your companies goals. A primary goal for the success of any digital product is increasing the user base and gaining more loyal customers. So, how do you do this?

Aug 19, 2018

Aug 13, 2018

UX Review: Pinterest

Aug 13, 2018

Hello there, I’ve started using Pinterest a bit more these days to collect images of inspiration for projects I have on the go. While doing this, I noticed a couple annoying quirks that need some UX love. I feel these are basics, they shouldn’t really exist in this day and age of user experience design, and so I’ve decided to write about them!

Aug 13, 2018

Jul 25, 2018

Why, How & What if?

Jul 25, 2018

As a user experience designer, asking “why, how and what if” is a mantra that I live by and I think you should too.

Jul 25, 2018

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